Head of Sales & Marketing/Advertising

Position Summary

The Head of Sales & Marketing/Advertising will be responsible for designing and executing the station’s commercial strategy. This includes driving airtime sales, securing corporate sponsorships, structuring creative advertising packages, and elevating the station's overall brand presence. The ideal candidate possesses a deep understanding of the media landscape, a robust network of corporate clients and advertising agencies, and the leadership capacity to manage a high-performing sales force.

Key Responsibilities

•  Develop and implement aggressive short- and long-term sales and marketing strategies to achieve the station’s financial targets.

•  Lead the commercial team in selling commercial airtime, program sponsorships, spot advertisements, and digital media integrations.

• Cultivate and maintain strong relationships with key corporate clients, advertising agencies, media buyers, and brand managers.

•  Collaborate with the Production and Content teams to design tailored, value-added promotional concepts for clients (e.g., special event sponsorships, interactive social media campaigns, and dedicated program segments).

• Conduct ongoing market research, track media trends, and analyze competitor performance to accurately price airtime and position the channel effectively.

• Supervise, mentor, and track the KPIs of account executives and marketing officers, fostering a results-driven and collaborative sales culture.

•  Prepare regular sales forecasts, and provide comprehensive revenue reports to executive management.

Salary: Negotiable, based on qualification and experience.

Required number: One

Employment Type: Permanent

Job Requirements

Job Requirements & Qualifications

• Bachelor’s degree in Marketing, Business Administration, Media/Communications, or a closely related field. 

• Minimum of 5 years of professional experience in sales, marketing, or advertising.

•  Demonstrated success in meeting or exceeding aggressive commercial sales targets and negotiating high-value corporate contracts.

• Deep familiarity with media buying metrics, broadcast scheduling, and the Ethiopian corporate and advertising landscape.

Skills

• Exceptional negotiation, pitching, and relationship-management skills.

• Strong strategic thinking and data-driven analytical capability.

• Excellent command of written and spoken English and Amharic.

How To Apply

Interested and qualified candidates are invited to submit their updated CV, a cover letter detailing their relevant credentials with in 10 consecutive days from the date of this announcement via email to jobs@channel1et.com or in person at our offices located at Bole subcity,Woreda 03 H.No.New, Wazema Bldg.24 infront of Kokeb Bldg. For further info please call at +251 11 667 3793 /

+251 98297 8780

Job Requirements The position requires a Bachelor’s degree in Marketing, Business Administration, Media/Communications, or a closely related field, with a minimum of five years of professional experience in sales, marketing, or advertising. How to Apply Submit your non-returnable application and CV along with supporting documents in person to the office located at Bole subcity,Woreda 03 H.No.New, Wazema Bldg.24 infront of Kokeb Bldg or Via email  jobs@channel1et.com . For further information contact Tel: +251 98297 8780