• Develop a brand management and communication strategy, including setting objectives and creating plans to reach target audiences;

• Introduce and implement long- term and short term promotional program;

• Enhance the quality of both internal and external communication and public relations;

• Ensure that bank’s products and services resonate with current and potential customers;

• Monitor market trends as well as keep an eye on competitive environment to stay ahead of competition;

• Build and enhance the banks image and reputations within the competitive business environment;

• Plan and execute marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs;

• Maintain relationships with  the public to ensure that the bank is valued in the community;

• Manage  the promotion of the bank’s brand and services ;

• Ensure that the Bank’s brand and services are prompted using all possible communication options including using electronic, print and social media;

• Enhance the exploitation of social media efforts for selling its products and services;

• Strengthen and facilitate the bank’s partnership with other organizations;

• Develop and implements a comprehensive marketing intelligence system;

• Coordinate the development and continuous review of customer service charter and service standards;

• Enforces application of the Bank’s brand for use at all premises, ATMs and promotional items;

• Handle the design, production and distribution of marketing and communications materials;

• Handle other related duties as may be required.

Job Requirements

• Qualifications: MA/BA in Marketing Management Accounting & Finance, Banking & Finance, Management, Business Management, Economics, and related fields.

• ·Experience: 7/9 years of experience in the banking industry of which 2 years as a supervisory level.

How to Apply

• Only shortlisted candidates will be communicated

• Hard copy or physical applications will not be accepted

• The Bank has the right to cancel the post.

Interested applicants fulfilling the above requirements are invited to apply within five (5) consecutive days from January 21, 2023, to January 25, 2023 only via Application Link, Or CLICK HERE For any inquires contact us at 690