Department    Project and Institution Sales
Reports To    Project and Institution Sales Supervisor
Our Company Romel General Trading PLC is looking to recruit Project and Institution Sales Representatives. These roles are essential in driving our project and institution based sales strategy and ensuring that we effectively reach our target markets.

Key Responsibilities:

• Building and maintaining strong relationships with existing and potential private and government building project owners, real estate developers, resident builders, potential influencers and other clients, understanding their needs, and ensuring their satisfaction.

• Identifying and pursuing new sales opportunities within different projects and generate leads through networking and market research, often involving collaboration with internal teams.

• Promote and sell our products to customers, identifying their needs and developing tailored solutions to meet client needs, presenting proposals, and negotiating contracts.

• Take customer orders, process them accurately, and ensure timely delivery of products.

• Efficiently plan and execute daily project sales to maximize productivity and meet sales targets.

• Managing the sales process from initial contact to sales closing, ensuring efficient and effective execution.

• Tracking sales performance, analyzing data, and identifying areas for improvement.

• Collaborate with the marketing and other sales team to align promotional efforts and campaigns with sales strategies.

• Collecting BID documents from different clients and offer the corresponding Proforma Invoice (PI), following the decision and approval of the PI, collect the payment and deliver the product.

• Regularly visiting project sites and collect BOQ

• Provide product demonstrations and presentations to clients, showcasing the benefits of our offerings.

• Monitor market, sales trends and competitor activities to adapt workable sales approach accordingly.

•  Maintain accurate records of sales activities, customer interactions, and inventory levels. Provide regular reports to management.

• Gather feedback from customers and market insights to help improve product offerings and services.

• Managing key accounts, ensuring their needs are met, and driving ongoing sales within those accounts. 

• Perform other tasks assigned by immediate supervisor

Job Requirements

Qualification and Skills:

• BA degree in Business Management, marketing management, Sales Management or related fields.

• Proven experience in sales, particularly within similar industry

• Excellent verbal and written communication skills 

• Excellent Negotiation Skills 

• Ability to persuade clients to adopt the company's products. 

• Ability to identify and resolve client issues, ensuring satisfaction. 

• Ability to work independently and as part of a team 

• A results-driven mindset with a focus on achieving KPI/ targets.

How To Apply

• Interested and qualified candidates should submit their CV, cover letter, and relevant credentials to: hr@romel.et 

• Subject line: Application – Name and Job Title 

• Application Deadline: June 16th, 2026 

• Only shortlisted candidates will be contacted.   

• ROMEL General Trading PLC is an equal opportunity employer.

• For enquiries: Tel: 0930078032 | 

• Address: ROMEL General Trading PLC, Addis Ababa, Ethiopia

Job Requirements The role requires a BA degree in Business Management, Marketing, or related fields and proven sales experience. Candidates must build relationships with project owners, developers, and government entities to promote and sell the company's products. Responsibilities include lead generation, proposal development, contract negotiation, order processing, and performance tracking. How to Apply Submit your CV, cover letter, and relevant credentials via email to hr@romel.et with the subject line "Application – Name and Job Title".